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The 5 mistakes you're making when staging your home yourself

DIY doesn't always work when you're selling your home. - by Naomi Findlay
  • 11 Sep 2019
The 5 mistakes you're making when staging your home yourself

There are some recurring common mistakes I see people make when they opt for DIY home staging – unfortunately if you do these things, you’ll most likely miss the opportunity to sell your home quicker and for more money – and end up scaring away your potential buyers!

Here are the 5 common mistakes DIY home stagers often make and how you can avoid them.

1. You are unable to find the sweet spot between personal and lifeless

Home staging that is way too personal can really turn off a potential buyer, as it makes it harder for them to imagine themselves living in the space. Try to remove family photographs or furniture and accessories that you might love, but could offend the buyer.

On the other end of the spectrum is when DIY home stagers remove all life from the property to the point the place looks like it’s been robbed! Home staging is about finding the sweet spot that shows the buyer how a space could be lived in but also leaves enough to the imagination for them to see themselves living there.

Naomi Findlay
Naomi Findlay

2. Over-staging (cringe!)

Have you ever been to an open home where there was an open bottle of wine in the kitchen or rose petals floating in the bathtub? What about the open book with reading glasses you don’t wear or the fully set dining table. It really is overkill.

I recommend keeping it simple and avoiding those cringe-worthy elements – stick with cushions and natural materials when you accessorise to make a great first impression.

Naomi Findlay
Naomi Findlay

3. Not knowing your audience

A good home stager knows the exact type of buyer that is going to be inspecting your property – and styles your home accordingly. Do your research, go to other open homes in your area and check out who’s there. Home staging is all about the buyer after all.

Naomi Findlay
Naomi Findlay

4. Not considering light

Light gives life to your home and creates something I like to call ‘space medicine’, in short it’s a space that makes you feel good! Create layers of light at different levels including ceiling, eye and thigh level. Turn on your lamps and light candles on open home day, just make sure the scent is neutral and fresh.

Naomi Findlay
Naomi Findlay

5. Not planning for volume

Some DIY stagers forget that during inspections, there’s going to be multiple people moving around their home. No one wants to bump bumps with a stranger so consider the placement of furniture, widening walkways and creating more space as you style the property.

There you have it, the 5 things to avoid if you decide to DIY home staging when you go to market. Good luck!

Naomi is Australia's renovation royalty and works with people around the country helping them create beautiful, healthy and wealthy spaces with her renovation and design courses. She has been a part of more than 117 renovation projects and currently works with over 250 home owners each year. Visit naomifindlay.com.

For more tips on selling your home listen to The Daily Home Edit podcast below.

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