This $28 bathroom must-have is the key to an at-home spa experience

Two words: plush perfection.

Whether you shower in the morning or the evening (or a mix of both), wrapping yourself up in a plush cloud-like towel is a warm and fuzzy feeling that is second to none. And, if you’re finding yourself – more often than not – reaching for an old towel that is scratchy, thin and just plain unpleasant, now is the time to invest in quality towels that will actually last and eliminate the aforementioned woes. 

So, what should you look for when searching for high-quality towels? Especially if we’re talking about bath towels, investigating the material it is made from is a great place to start. 

What material is best for bath towels?

Most towels – bath towels especially – are made from cotton. However, the type of cotton you choose is crucial if you want plush spa-like towels. Below, are the main types of cotton normally found in bath towels that are worth familiarising yourself with.

Organic Cotton

As the name suggests, organic cotton is made sans the use of any harmful chemicals, pesticides or fertilisers. Organic cotton is also very environmentally friendly in its production – plus, they are soft, strong and perfect for those with sensitive skin.

Egyptian Cotton

Considered one of the highest qualities of cotton is Egyptian cotton. Egyptian cotton is handpicked in the sourcing process and boasts the longest and finest staples to produce the plushest towels one will touch. If you’re looking to wrap yourself in luxury, bath towels made from Egyptian cotton are a no-brainer. 

Turkish Cotton

Another great option for quality towels are Turkish cotton towels. Crafted from cotton sourced only from the Aegean region, Turkish cotton also has extra-long fibres that are stronger and smoother than traditional cotton threads. Therefore, Turkish cotton towels are made to last and are incredibly plush.

Though, there’s no material that reigns supreme – as it is all up to personal preference – it is safe to say that Egyptian cotton is generally regarded as the highest quality of cotton, and as a result, Egyptian cotton towels are a luxurious addition to any bathroom. However, opting for cotton towels in general is a great place to start.

So, if you’re ready to invest in quality towels (for as little as $28, might we add), below we’ve curated our edit of the best quality towels you can shop in Australia, right now.

The best quality towels in Australia 2024



European Willow Clay Turkish cotton bath towel

$38.49 (usually $54.99), Adairs

For a fun pop of colour – because, who said towels had to be boring? This Turkish cotton bath towel by Home Republic is the perfect statement piece for your bathroom. Not only do they look gorgeous, but these towels are also super absorbent so drying off after a quick shower is a breeze. 

Sizes: Hand Towel, Bath Towel, Bath Sheet

Colours: Blue Multi, Green Multi, Neapolitan Multi

Materials: Turkish cotton

Key features:

  • Made from Turkish cotton
  • Tassel edge detailing


Luxury Retreat bath towel in Sea Green

$59.95, Sheridan

Crafted from finely spun Turkish cotton the Luxury Retreat bath towel by Sheridan is luxuriously soft. With a slightly heavier weight, creating a spa-like experience at home is easy with this plush number.

Sizes: Face Washer, Hand Towel, Bath Mat, Bath Towel, Bath Sheet

Colours: Sea Green, Vapour, Carbon, White

Materials: Turkish cotton pile

Key features:

  • Made from Turkish cotton pile
  • Plush hand-feel


Egyptian Indulgence bath towel in Granite

$27.95 (usually $39.95), Bed Bath N’ Table

Woven with the finest certified Egyptian cotton pile, these towels are as luxurious as it gets. Made from Giza 86 Egyptian cotton – the highest grade produced in Egypt that is also known for its lustre, durability, absorbency and softness. Plus, the Egyptian cotton used in these towels are gold seal accredited by the Cotton Egypt Association. If you’re looking for a towel that’s high quality and will last the test of time, consider your search over with this option for just under $28.

Sizes: Bath Towel, Bath Sheet, Hand Towel, Face Washer, Bath Mat

Colours: 11 colours to choose from

Materials: Egyptian cotton

Key features:

  • Made from Egyptian cotton (Giza 86)
  • Durable and absorbent
  • Timeless border design


Bath towel in Coconut (2-pack)

$88, Hommey

With a thick 700GSM loop pile for extra absorbency, this bath towel from Hommey will provide you with a spa-like experience like no other. Crafted with 100 per cent premium cotton, it offers an ultra-soft hand feel, too.

Colours: 11 colours to choose from

Materials: Egyptian cotton

Key features:

  • Made from 100% premium cotton
  • 700GSM
  • Woven loop brand label for easy hanging/drying


Greg Natale Astoria bath towel in black


Made for the modern bathroom, this fabulous bath towel from Greg Natale features a sleek geometric pattern that is both elegant and sophisticated. Crafted from 100 per cent cotton, you’ll want to stay wrapped up in this towel forever…

Colours: black, Dove, white, Terracotta, Blush, Mustard, Sage, navy

Size: Hand Towel, Face Washer, Bath Towel

Materials: cotton

Key features:

  • Made from 100% cotton
  • Geometric patterned
  • Made in Turkey


Terre bath towel in Toffee

$29.95 (usually $49.95), Freedom

In a warm terracotta hue, the Terre bath towel from Freedom is a cosy and soft number to add to your towel rotation. Crafted from long-fibre Turkish cotton, it’s plush, resilient and luxurious.

Colours: Toffee, Mid Green, White

Materials: Turkish cotton

Key features:

  • Made from 100% Turkishcotton
  • Highly absorbent
  • Machine-washable

What is considered a good quality towel?

When looking for a good quality towel, there are few things to consider. The material in which it is made from and its thickness (GSM). The higher the GSM, the higher-quality and more durable it is. As mentioned, Egyptian cotton is generally known as the best quality of cotton, however, it ultimately comes down to your personal preference.

Other elements such as quality stitch-work (i.e. no loose ends) are also key indicators of the quality of your bath towel.

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