Jardan opens new Sydney flagship store

One our most-loved Australian designers unveils a brand new interiors experience in Sydney's Paddington

In a move that stays true to the quintessential narrative of their furniture design, the team at Jardan looked to the city of Sydney itself for inspiration – icons of design, art and architecture combined to inspire the realisation of their new flagship store.

On the site of the old Ariel Bookshop in Sydney’s Paddington, Melbourne based IF Architecture, have designed a space for Jardan to call home, with sweeping curved staircases, gentle undulations of shape and colour and plenty of natural light streaming in. Lead architect Iva Foschia says that the space reflects the Jardan values of family and colour and was inspired by the work of artists and designers Brett Whiteley, Marion Hall Best and Louise Olsen and Stephen Ormandy from Dinosaur Designs.

“Colour and family are big parts of the Jardan story,” lead architect Iva Faschia

Jardan opens new flagship store in Sydney | Home Beautiful Magazine Australia
(Credit: Jardan)

HB senior stylist, Rachel Peters, was struck by the ‘wow factor’ of the newly designed space and observed the move away from neutrals to embrace a restrained colour palette, “in an understated, Jardan way.” The use of colour was integral to the design and used as a medium to transition through the space over two levels. Based on the colour systems made famous by iconic French architect, Le Corbusier, Foschia says, “We wanted to build on the existing architectural character in a way that is sensitive, contextual and unique to the area.”

Jardans new flagship store opens in Sydney | Australian Home Beautiful Magazine
Sweeping curves and understated colour (Credit: Jardan)

Owner and founder Nick Garnham insisted HB general manager, Wendy Moore climb the sweeping pink staircase with to experience the natural light in the space on the top floor. “The light well is incredible!” says Wendy.

The store showcases beautiful room settings of the sought after Jardan furniture range and has expanded to include art and objects from the community of designers who are friends of the brand. These range from striking Dinosaur Designs pieces to custom surfboards created in tones to complement the Jardan range.

Jardan opens new flagship store in Sydney | Home Beautiful Magazine Australia
Australian marble detail in landings and treads of the blush pink staircase (Credit: Home Beautiful)

What is it about their ethos that sets Jardan apart from other furniture designers?

  • All furniture is designed and manufactured in Australia
  • Unique design and comfort factor
  • A colour palette that reflects our Australian landscape
  • The use of hardware and materials such as denim and leathers
  • Their sofas – above and beyond in comfort, liveability and longevity stakes

Our pick? We are coveting the Wilfred armchair, Rachel’s favourite piece in the Jardan collection. “Wilfred and I are best friends,” Rachel enthuses.

Jardan Flagship Sydney Store | Home Beautiful Magazine Australi
The Wilfred sofa (Credit: Jardan)
Jardan opens new flagship store in Sydney | Home Beautiful Magazine Australia
Room settings and custom surfboards

Now open

Jardan Sydney Flagship

42 Oxford St, Paddington

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